While she still muses about traveling, she now covers restaurants, hotels, shops, major attractions, and more that promote a sustainable mission and leave the world a little greener. Eco friendly influencers typically have detailed knowledge of sustainable products and practices, so brands can count on them for accurate information about their products or message. With a keen interest in growing her own food and edible flowers, urban homesteading, and permaculture, she wants to share her knowledge with others, so she created her blog, Sustainable Holly, with a hope to inspire others to grow their own food and make sustainable changes to their lifestyle. Sophie is also a part-time fashion lecturer who believes that sustainable fashion is not restricted to clean lines, muted tones, and basic capsule wardrobes; rather, it should be as fun, creative, and vibrant as anyone would want it to be. Dates: 17-20 October 2022. The 34-year-old is mainly followed by men (83.3%) between 18 and 24 years old (52%) and who are interested in sports and fitness (39.2%), vehicles (32%) and friends and family (29.3%). Holly runs her Instagram account @hollyrose.eco and her blog HollyRose.Eco, where she writes in a way which enhances [her] readers nature relatedness, encouraging relationships of reciprocity with all living things.. She is the CEO of BrushwithBamboo, an eco-friendly company that sells the worlds first plant-based bamboo toothbrushes, travel cases, and other oral care products. When it comes time to discuss the specifics of your collaboration, consider what type of content sustainability influencers Instagram might be willing to produce such as sponsored posts or stories promoting your products, running giveaways or promotions, or taking part in charitable activities related to sustainability. In addition to providing advice, sustainability influencers Instagram also work to raise awareness about important environmental issues. Blue Ollis is a Brighton-based sustainability influencer, and one of the best environmental influencers, who is a keen supporter of slow, intentional living, veganism, minimalism, zero waste living, and holistic wellness. Kathryn runs a lifestyle website, Going Zero Waste, which she dedicates to helping others live healthier and more sustainable life. Jubilee House, She quickly began supplying the market with non-toxic and environmentally friendly washing solutions. the beginning of the year. Collaborations between eco friendly influencers and influencer agencies can be mutually beneficial for both parties. The 19-year-old twins started their social media career in 2015 on the platform musical.ly. Many young people in Germany love imitating the lives of their online idols, mostly because they feel like they can be just as successful and attractive as influencers. This is where the important role of social media influencers comes into play. Lindsay Miles, one of the top sustainability influencers, is a passionate zero-waste and plastic-free living spokesperson, educator, and founding Director of the Plastic Free Foundation. Rethinknation currently has 11,000 subscribers on Youtube. They are often experts in their field, and they use their Instagram platform to educate others about the importance of sustainable practices. In 2013, Wendy started her eco-blog, Moral Fibres, to cover all aspects of sustainable living from ethical fashion to eating seasonally, saving energy, and everything in between. This, in turn, is because German youth use media in a totally different way than in the past. And we are in a position to decide how and where it is used.. Rob Greenfield, also known as the Trash Man or the Dude Making a Difference, is one of the Top Sustainability Influencers who is on a mission to bring a sustainable living message to the world using unusual approaches from wearing the trash he produces and foraging for food to cycling penniless across the US on a bamboo bicycle. In the same manner, when influencers endorse a product that they genuinely like, they can inspire their followers to try it as well. Mindful Momma has been recommended by the New York Magazine as an expert ingreen cleaning products,sustainable kitchen products, and natural baby productsand has been featured inRachael Ray Magazine,Parade.com,The Good Trade, and more. She was included in Time's list of Most Influential Teens in both 2015 and 2016. Many factors come into place in the transition. It calculates that the total 8.6 million registered footballers in these countries generate a cumulative 39.5bn in positive economic, social and health impacts. followers, aged between 25 and 34, are mainly female (81.8%), while the main topics are of course restaurants and food (77%) as well as sports and fitness (52%). They are passionate about sustainability and are dedicated to educating others about the importance of taking action. Although GreenTech influencers in the Government category make up only 5.2% of the total, the two most relevant personalities across Europe are part of this group. "If the first question asked at birth is whether it is a girl or a boy and the world is then split up into pink and blue, it is not surprising that media usealso develops differently," Tillmann said. Sustainability is en vogue. (Anzeige/ad) Nur noch heute: Mit dem Rabattcode Fabi25 spart ihr 25% auf das" Vancouver- based Chelsea Webster, one of the most famous environmental sustainability influencers in 2022, is a British environmental activist, lead organizer for the Greenpeace Vancouver Local Group, and a writer. She began her plastic-free advocacy in 2011 and has documented that journey through her blog, The Plastic-Free Chef, which she started back then at age 16. Jenny also promotes her advocacy through her YouTube channel, Wear I Live, where she uploads content about her thrift hauls, lookbooks, vegan recipes, low waste tips, morning routines, and a lot more. Top Voices is a series of lists that have been . He has more than two decades of experience in renewable energies and PV systems in Latin America and Germany. Sustainability influencers Instagram are also very popular because they offer valuable advice on how to make our world a more sustainable place. Young people are well connected,almost 90% of all 16-to-29-year-olds usesocial media, for the most part WhatsApp, Instagram, Snapchat, TikTok and Facebook. Get Started Now! For that reason, she founded MelaninASS ( short for MelaninAndSustainableStyle), an evolutionary online platform that discusses the issues and celebrates the success of communities of color in Sustainable Fashion and Beauty spaces. Sustainable Brands 202 2. They are interested in friends and family (27%), sports and fitness (25.4%) and, follow the 34-year-old on YouTube, 4.5 million on Instagram (engagement rate, 2.2%) and 1.3 million on Tiktok (engagement rate. Firstly, it is useful to take a look at Instagrams statistics, as it is one of the most popular social networks with over two billion monthly active users (MAUs) and 500 million daily active users (DAUs). discussing topics such as sustainability, social justice, feminism, green tech, and more. They claim to provide a simple, healthy approach to living that extends beyond the kitchen and employ gluten-free, grain-free and refined sugar-free dishes. Influencers with a purpose Some infleuncers are more discerning. (Avg.) To reach out to sustainability influencers Instagram successfully, there are a few key steps you should take. She also runs a blog, Simple(ish) Living, where she posts some recipes, DIY stuff, and reviews of low waste or ethical products. The role of an eco-friendly influencer is to create content that not only entertains and engages their audience but also educates them about sustainable living practices. Micaela Preston is a published author, professional blogger, Sustainable Brand Champion, and Health & Wellness Expert based in Minneapolis, Minnesota. Robertis the current Managing Director at the German Renewable Energy Agency (Agentur fr Erneuerbare Energien). Once an impulsive buyer of clothes, she realized the impact her shopping habits had on the planet, decided to turn away from it, and began her advocacy for responsible consumerism and ethical fashion. They founded Viertel \ Vor, their online magazine, in 2016. Xi shares recommendations for Chicago trips, Midwest hikes, travel, & sustainable living through her Instagram and TikTok accounts. Kate Hall, one of the best environmental influencers, is an eco-blogger, educator, TEDx speaker, and a sustainability influencer who lives by the beach in Aotearoa New Zealand with her husband and pet dogs. Katie Roberts an Australian Environmental scientist, yoga trainer, and a sustainability lifestyle blogger who created an online hub Sustainability in Style, which focuses on educating and inspiring others to embrace sustainability through ethical, slow fashion. Follow these 10 thought leaders to stay plugged into the trending news and conversations shaping sustainability and the green energy transition. She is also the author of Simply Living Well: A Guide to Creating a Natural Low-Waste Home, which provides a wealth of information such as DIY projects, recipes, food preservation tips, gardening tips, and other home practices for simple and sustainable living. DOMINIQUE DRAKEFORD @melaninass (29.3K), 50. In its statement, the jury particularly praised the "Reduce, Reuse, Recycle" initiative - one of 3 pillars of our current sustainability strategy. Kate advocates for a lifestyle that respects and protects people and the planet. Pamela Reif. Sustainability Instagram influencers may also post photos of themselves engaging in environmentally friendly activities such as recycling, composting food waste, and participating in beach clean-ups or tree planting events. Georgette shares on her Instagram many of her energy-saving tips, delicious vegan recipes, eco-friendly products, DIY projects, and many more. In the Global English debate on Environmental Sustainability we identified the top 5 Tech brands influencing this community. Being an environmental postgrad, eco-blogger and one of the best environmental influencers, Nicole Wykes, wanted to have space where she can share the knowledge that she gained at the university as well as her sustainability journey, hoping to inspire people to live more holistically, so EcowithNico was born. With a belief that sustainable living should be hip, not hippie, Wendy is on a mission to bust myths about sustainability and to make it simple, attainable, and affordable for everyone. Stephanie Davies, one of the most famous environmental sustainability influencers in 2022, is a London-based digital marketer who has a fascination for creating out-of-the-box vegan recipes which she showcases on her site, the Vegan Recipe Blog. NATO: Finland forges ahead of Sweden toward membership, Ukraine updates: Zelenskyy calls for ICC Russia probe, Russian troops step up fight to cut off Bakhmut supply lines. TIM SILVERWOOD @timsilverwood (11.5K), 81. But I really want to stress that we cant save the climate simply as consumers. They also offer advice on how to make your home and office more environmentally friendly. Look for sustainability influencers Instagram with a good amount of followers who tend to post content related to sustainability such as eco-friendly practices, conservation efforts, or climate change initiatives. It is true that children and young people have always wanted to become pop stars or professional athletes, Meier said,"but today it seems considerably more feasible for people like you and me to get on the social media pedestal and become successful.". 5. If extreme minimalism is unfamiliar territory, learn from and be inspired by Youheum Son, one of the top sustainability influencers, a Youtuber and Intuitive Coach, whose work revolves around extreme minimalism and a low waste lifestyle. KATHRYN KELLOGG @going.zero.waste (304K), 4. In 2016, the Sdkurier still wrote about the German YouTube dream couple, but in May 2022, the Cologne-based influencer confirmed their separation. Instagram. She is the founder of climate tech advisory DWR eco GmbH, the co-initiator of Leaders for Climate Action and a mentor at BMW Respond Accelerator and Founders Institute. Being a scuba diver, she is drawn to the magnificence of the underwater world and the importance of protecting it. Originally called the Honest Root, April later renamed her blog to The Ethical Edit where she and her sister work hand in hand to curate wearable, unique fashion for sustainability seekers. The associated Instagram channel already has over 35,000 followers. The more she learned, the more passionate she became about reducing plastic waste and the carbon footprint that she and her family created. Moreover, partnering with eco friendly influencers helps make sustainability more visible in mainstream media outlets like magazines or television shows by showing off eco-friendly products on these platformsmaking it easier for people to access information about living sustainably without having to search out specialized websites or publications themselves. From luxury brands to drugstores and small online commerce, everyone wants to work with content creators and use their reach to their own advantage. The Los Angeles Times, The Boston Globe, and Edible Boston have all highlighted Dianas work. WENDY GRAHAM @moralfibresblog (12.5K), 78. Through her Instagram, she aims to create a non-judgmental space based on her upbringing and experiences and to send a message that it is okay to be an imperfect environmentalist. Tim is a co-founder@oceanimpactorg, an environmental conversation organization that provides a range of startup programs, mentoring, and support to help people to start, grow and invest in businesses that positively impact the ocean. Since then, the Stuttgart-based blogger has expanded her business and now works in a team of three, including her husband, on recipe videos, e-books and other editorial content. BRIDGETOWN/BERLIN - Um die Zukunft unseres Planeten zu sichern sollten Institutionen wie Weltbank und IWF mehr in Klimaschutz und Nachhaltigkeit investieren, fordern Mia Amor Mottley und Svenja Schulze. Diana Rodgers is a New England-based Licensed/ Registered Nutritionist, consulting dietitian, author, and host of The Sustainable Dish Podcast. Xochil Lilas. Each of these accounts has a large following and a significant impact on raising awareness about sustainability. They follow him for content on friends and family (21.7%) and sports and fitness (22%). Reading My Tea . This entails conserving natural resources, lowering our dependency on fossil fuels, and putting money into renewable energy sources. By following the advice of sustainability influencers Instagram, we can all work together to create a more sustainable future. "I wouldn't say I'm a zero waste warrior but it's about being mindful, and aligning your . On Instagram, 3.2 million people follow him, with an engagement rate of 17.7%. 1. We wanted to learn alongside our readers and take small steps in the right direction. The 29-year-old has 5.9 million subscriptions on YouTube and 8.1 million followers* on Instagram, with an engagement rate of 4.48%. friends and family (32%), fashion (26%) and sports and fitness (23%). She was deeply inspired by the climate movement in 2019 that she decided to take the leap and take her journey to low-impact living more seriously. But which is the better route to take? Influencers are entertainers, trendsetters and billboards rolled into one. The audience of the Rostock-born and Berlin-based influencer is mainly male (67.7%), and interested in sports and fitness (32%) and TV and film (28.9%). She began her journey to sustainability only a year ago and observed how most zero-waste advocates rarely talk about the realities of the movement. Today I want to make as many people as possible aware of environmental protection with my dedicated site RescuePlanetLife, especially via social media. Kristina Carrillo-Bucaram is a pioneer in the local, organic food co-operative movement and founder of the largest raw, organic produce co-operative in the U.S., FullyRaw. Tara began her low waste journey back in 2017. Madeleine Olivia is a British sustainable food and lifestyle influencer who is passionate about veganism, minimalism, self-discovery, and sustainability. The influencer appeals primarily to 25- to 34-year-olds and covers topics such as sport and fitness (55.7%), friends and family (45.4%) and fashion (44.7%). Christine Lan, one of the most famous environmental sustainability influencers in 2022, is an actress and eco-entrepreneur behind the zero waste cosmetics called Eco-Amical. In her YouTube bio, Pamela Reif describes herself as Your online training buddy and offers free fitness videos and workout plans to her 8.73 million subscribers on the video platform. They are armed with the most recent science and a thorough grasp of environmental concerns. Kristina Carrillo-Bucaram @FullyRawKristina. She loves working with brands that are in line with her identity. Greta Thunberg @gretathunberg 2. Top Instagram Influencers Ranking in Germany Find out the most influential Instagram accounts with details on their number of followers from Germany. Customers Olivia aims to spread the message of veganism, minimalism, low-impact living, and self-love that is easy and attainable for everyone. London-based content creator Abi Stephenson, one of the most famous environmental sustainability influencers in 2022, considers herself an imperfect environmentalist influencer. Mareen (@miss.everywhere) Conclusion. The same is more or less true forother European countries. She runs a site called Low Waste Beauty, which focused on making sustainable beauty more inclusive and accessible for everyone. The seriousness of the global trash problem, which she discovered during her travels to different countries, has led her to establish the Zero Waste Collective, a global online community that serves as an educational hub for the zero waste lifestyle movement. STEPHANIE DAVIES @stephidavies (13.7K), 77. In addition, sustainability influencers Instagram can also host events, workshops, or panel discussions related to all things eco-friendly and invite audiences from all over the world. Nevertheless, or precisely because of this, more and more companiesresortto so-called "influencer marketing." For the most part, the 29-year-old is followed by women (71.6%). Christine Garcia Urbina has been blogging about her passion for cooking since 2014. Stefanis a university professor for Electrical Energy Technology - Sustainable Energy Concepts at the Paderborn University. Wind is the most prominent of Germany's renewable energy sources, with a share of 23.7%. , the ad reach of Instagram has grown by 35.6%. All rights reserved | Legal Notice | Privacy policy. Her blog covers sustainable fashion, clean beauty, a low-impact lifestyle, and more. Many influencers try to make their followers feel that if they do what the influencer does, they will "be as successful and attractive," Stefan Meier, a German media scientist, told DW. Michaelis the Director of Operations at ib vogt GmbH. Marissa Burch is a digital creator and sustainable lifestyle blogger from Illinois with a keen interest in thrifting, slow fashion, and climate action. Anna Rydne, one of the most famous environmental sustainability influencers in 2022, is a Swedish social media and content creator, author, and mother of 4 who has a special interest in urban gardening and a zero-waste lifestyle. Buy local as this reduces the need to import goods and empowers locals. Sustainability is en vogue. As one of the top sustainability influencers, they started a cooking blog on the Vogue website in 2012. Furthermore, sustainability Instagram influencers with highly engaged audiences (e.g., average likes per post or comments per post) have been known to garner much higher returns than those without active participation from their followers. Here, too, they mainly cover the topics of friends and family (32%), fashion (26%) and sports and fitness (23%). Jenny Welbourne is a Colorado-born, New York-based video content creator, fashion consultant, and one of the Top Sustainability Influencers whose major focus is on sustainable and ethical fashion and low-waste lifestyle, plant-based diet. Florida-based Natalie Kay Costello, one of the best environmental influencers, used to be in the fast fashion industry for 7 years until she decided to leave and started working on something she deeply cares about sustainable fashion. The world is transforming thanks to environmental influencers who motivate others to take action. Immy Lucas @sustainably_vegan 6. When she moved to LA, she started her blog entitled English Lass where she shared her experience exploring a new country. Just one year later, she won the best food blog in Germany award. JESSICA PURCELL @thoughtfullysustainable (4,383), TOP SUSTAINABILITY INFLUENCERS TO FOLLOW IN 2023- FAQ. Diegois a Development Manager for the utility scale section at Steag Solar Energy Solutions GmbH. Shia Su is one of the top sustainability influencers based in Canada, who began her zero waste journey in 2014. Influencers are individuals with a high profile on social media. Shia is the founder of Wasteland Rebel, a sustainable lifestyle blog where she documents her zero waste journey and provides her readers with advice on trash reduction and living a sustainable life. 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